Every known partnership, acquisition, data deal, and regulatory filing in the prediction market industry — sourced from press releases and official CFTC/NFA filings. 95 entries and growing.
Heads up: Some sports deals in this tracker are structured as info-only — the platform sponsors a team in a country where it does not hold a local gaming license, and trading access does not follow the logo. How info-only sponsorships work →
What this page tracks: marketing, sponsorship, and league deals — who puts a logo on a jersey, who integrates odds into a broadcast. For the different axis of institutional-data distribution (who wholesales, who terminal-integrates, who resells research), see the Institutional-Data Distribution Map →
Official league deals, team sponsorships, and pro athlete partnerships across major prediction market platforms.
Polymarket becomes SS Lazio’s main shirt sponsor and Official Fan Intelligence and Digital Insight Partner, debuting on-kit vs Napoli on Apr 18. Deal is structured as info-only in Italy: Polymarket does not hold an ADM (Agenzia delle Dogane e dei Monopoli) license, so the partnership covers branding and data integration rather than trading access for Italian residents.
LIV Golf announces a strategic partnership with Novig, marking the first prediction market activation at a live professional golf event with sleeve branding on seven players, social content integration, special tournament markets, and a 500K Novig Cash contest during the first 2026 major window.
La Liga becomes the first European soccer league to partner with Polymarket in the US and Canada, integrating prediction market odds into official league coverage.
MLB names Polymarket its exclusive prediction market exchange partner, giving Polymarket US (QCX LLC) official data and marketing rights for Major League Baseball.
NBA star Devin Booker partners with Kalshi around the March Madness bracket challenge, becoming one of Kalshi's first pro athlete marketing partners.
Giannis Antetokounmpo invests in and partners with Kalshi in a capital + marketing deal, lending his brand to Kalshi's mainstream sports push.
Major League Soccer enters a multi-year partnership with Polymarket, making Polymarket the official prediction market of MLS.
LIV Golf star Bryson DeChambeau signs an endorsement deal with Kalshi, becoming the platform's first pro athlete partner with TV spots, social content, and bespoke golf prediction markets.
Polymarket partners with the Golden Globes to feature official prediction market odds alongside the awards broadcast.
Polymarket named the Official Prediction Market Partner of the New York Rangers, with integration into MSG Sports digital and arena experiences.
Kalshi partners with the Chicago Blackhawks as an official prediction market partner, integrating market odds into Blackhawks game-day and digital content.
Kalshi sponsors Baller League USA as an official prediction market partner, adding PM odds to the streamer-driven 3v3 soccer competition.
The NHL announces landmark multi-year partnerships with both Kalshi and Polymarket, integrating prediction market data into official league broadcasts and digital properties.
TKO and Polymarket strike a multi-year deal to integrate prediction markets into UFC events, making Polymarket the official prediction market partner of the UFC.
B2B integrations, broker partnerships, capital investments, and operational infrastructure deals.
Kalshi, via broker Kinetic Markets, receives NFA FCM approval enabling margin trading — a first for a retail-facing prediction market exchange.
ARK Invest and Kalshi partner to integrate prediction market data into ARK's investment research and risk management processes.
BitGo and SIG launch institutional OTC access to prediction markets, enabling large-block trades in event contracts without disrupting exchange prices.
FIS Global launches a cleared derivatives solution specifically for prediction markets, with Kalshi as the first platform partner.
DriveWealth and Kalshi partner to expand global access to regulated prediction markets through DriveWealth's brokerage infrastructure.
Polymarket opens The Situation Room, a prediction-market-themed bar in Washington, D.C., serving as both a physical brand activation and a gathering spot for the political and policy community.
Kalshi begins its global expansion with a deal with XP Inc., Brazil's largest investment platform, to offer event contracts to Brazilian investors. Contracts focus on Brazilian economic-financial indicators (inflation, interest rates, macro benchmarks) — the preserved class under CMN Resolução 5.298 (signed Apr 23 2026, effective May 4 2026), which vedou non-financial-event derivatives but explicitly preserved referenciais econômico-financeiros. Open question post-Apr 24, 2026: kalshi.com domain blocked in Brazil by parallel Anatel ofício — XP-distributed institutional carve-out under CVM oversight remains untested. See: /brazil-cmn-resolution-5298-prediction-markets-ban and /brazil-anatel-27-platform-block.
Sports media startup Betr launches prediction markets in partnership with Polymarket, acting as a consumer-facing broker for Polymarket US.
Tradeweb and Kalshi announce a strategic partnership — including a minority investment — to expand institutional access to prediction markets.
Game Point Capital, a firm hedging on behalf of professional sports teams, partners with Kalshi to use event contracts as financial hedging instruments.
Fantasy sports platform Sleeper launches prediction markets powered by Kalshi, bringing regulated event contracts to its millions of sports fans.
Global sports streaming giant DAZN partners with Polymarket to launch prediction trading directly within the DAZN platform.
High Roller Technologies partners with CDNA to enter the prediction market space, leveraging CDNA's regulated exchange infrastructure.
Robinhood and Susquehanna International Group acquire MIAXdx (now renamed Rothera Exchange and Clearing), giving Robinhood its own regulated exchange and clearinghouse.
WeBull connects to Kalshi to offer prediction markets to its retail investing platform users.
FanDuel and CME Group partner to develop FanDuel Predicts, the first prediction market platform built on CME's regulated exchange infrastructure.
Fanatics launches Fanatics Markets, its prediction market product, in partnership with Crypto.com's CDNA exchange as its regulated clearinghouse.
A major Solana wallet partner integrates Kalshi prediction markets, allowing crypto-native users to trade event contracts from their wallet.
Coinbase integrates Kalshi event contracts into its platform, allowing Coinbase's tens of millions of users to trade prediction markets.
PrizePicks, one of the largest DFS platforms, launches CFTC-regulated prediction markets powered by Kalshi.
Time Magazine partners with Galactic Markets to offer readers prediction market access through a media-integrated experience.
Interactive Brokers offers ForecastEx prediction market contracts to its retail and institutional client base.
Kraken acquires the Small Exchange from IG Group in a $100M deal, gaining a CFTC-designated exchange and clearinghouse for derivatives and event contracts.
RSBIX and Matchbook partner to apply for CFTC sports event contract approval, combining a US regulatory filing with Matchbook's exchange technology.
DraftKings taps Polymarket as its designated clearing organization, a key piece of DraftKings' US prediction market infrastructure.
Underdog Fantasy partners with CDNA to offer sports prediction markets, ahead of its later acquisition of Aristotle Exchange.
Plus500 appointed as clearing partner for the CME and FanDuel event contracts platform.
MyPrize becomes the first social gaming business to offer CFTC-regulated prediction markets via a strategic partnership with CDNA.
Polymarket acquires CFTC-licensed exchange QCX LLC and its clearinghouse QC Clearing for $112M, establishing Polymarket US as a fully regulated exchange.
DraftKings expands its prediction markets catalog via a deal with CDNA, adding CDNA-listed contracts to DraftKings Predictions.
PrizePicks partners with Polymarket for an initial prediction markets expansion before later pivoting to a Kalshi-powered product.
Onyx Odds and Polymarket announce an exclusive partnership to launch sports event contracts together in the US market.
ICE announces a strategic investment in Polymarket, signaling institutional validation from one of the world's largest exchange operators.
ForecastEx approves Robinhood Derivatives, LLC as a new clearing member, expanding ForecastEx's clearing infrastructure beyond Interactive Brokers and giving Robinhood access to ForecastEx prediction market contracts.
Trump Media & Tech Group files an S-3/A with the SEC detailing a planned prediction market product in partnership with Crypto.com's CDNA exchange.
Media distribution deals, data provider integrations, and content partnerships.
Fox Corp partners with Kalshi across Fox News, Fox Business, Fox Weather, and Fox One in a sponsored integration deal. Fox will display Kalshi prediction market odds across its properties, excluding election, war, death, and assassination markets.
Pyth Network enables the launch of traditional asset markets on Polymarket, providing real-world price oracles for financial event contracts.
Complex joins Fanatics Sportsbook & Fanatics Markets to launch "Complex Bets," a culture-driven sports betting and prediction trading platform.
LSports, a leading sports data provider, integrates real-time sports data feeds with Crypto.com's CDNA prediction market exchange.
FiscalNote and Good Wolf Studios partner to accelerate generation and monetization of political prediction market content for media distribution.
Parti.com and Polymarket partner to launch the first-ever livestreaming prediction marketplace, combining creator content with real-money event trading.
OpticOdds integrates its real-time sports odds data with Polymarket to power sports event contracts with professional-grade data feeds.
ShotQuality, an advanced NBA analytics firm, partners with Kalshi to power real-time basketball prediction contracts with proprietary shot quality data.
Kalshi integrates with Meta's Threads platform, allowing users to share Kalshi market odds cards natively on the social network.
Kalshi and Rotten Tomatoes partnered to integrate Kalshi forecasting data into Rotten Tomatoes editorial and social coverage ahead of the 98th Academy Awards.
Polymarket partners with Palantir and TWG AI to build a next-generation sports integrity platform using prediction market data.
AP will provide Kalshi vote count data and race calls for national and major state elections ahead of the 2026 primaries.
Polymarket partners with Kaito AI to offer "attention markets" — prediction contracts on crypto narrative and content virality metrics.
Polymarket announced deeper Substack integration with native embeds, automatic charts, portfolio views, and expanded sports support for Substack authors.
Luxury watch marketplace Bezel teams up with Kalshi to launch watch price prediction contracts — a novel asset class for the platform.
Polymarket and Dow Jones announce an exclusive prediction market partnership, embedding Polymarket odds into WSJ, Barron's, and MarketWatch coverage.
Real estate data platform Parcl partners with Polymarket to launch real estate price prediction markets using Parcl's property data.
CNN exclusively integrates Kalshi prediction market data into its news coverage, becoming Kalshi's major cable news distribution partner.
CNBC and Kalshi announce an exclusive partnership to feature Kalshi prediction market odds across CNBC's financial news programming.
Kalshi taps StockX to power its first-ever product event contracts, allowing trading on sneaker and collectible product release outcomes.
Polymarket partners with Google to surface prediction market odds in Google Search results for major events.
Hollywood.com partners with CDNA to offer entertainment prediction markets, becoming an exclusive media partner in the entertainment category.
Polymarket and X announce an official prediction market partnership, displaying Polymarket odds natively within X's platform.
Kalshi partners with Google to display Kalshi prediction market odds in Google Search, broadening mainstream awareness.
Polymarket becomes Yahoo Finance's exclusive prediction market partner, integrating odds across Yahoo Finance and Yahoo Sports.
DraftKings and ESPN strike a deal to offer DraftKings Predictions through ESPN's digital platforms and programming.
Kalshi partners with IC360 to boost its compliance infrastructure with sports integrity monitoring.
Companies and assets acquired to build prediction market infrastructure and capabilities.
Polymarket acquires Brahma, a DeFi automation protocol, in a flow-driven infrastructure play to enhance its on-chain market automation.
Polymarket acquires Lunch, a consumer app startup, in an acquihire to bring in product and engineering talent.
Underdog acquires Aristotle Exchange, a CFTC-registered DCM and DCO (formerly PredictIt's operator), gaining full regulatory infrastructure for prediction markets.
PolyGun acquires Polymarket Analytics in what it calls a landmark deal, consolidating Polymarket copy trading and analytics tools.
Polymarket acquires Dome, a prediction market startup, absorbing its team and technology into the broader Polymarket product.
DraftKings acquires Railbird Exchange (Gus III LLC), a CFTC-designated exchange, giving DraftKings Predictions its own regulated marketplace infrastructure.
Coinbase acquires The Clearing Company to power the future of prediction markets, adding clearinghouse infrastructure to its financial services stack.
Polymarket acquires QCX LLC and QC Clearing LLC for $112M, establishing Polymarket US as a fully CFTC-regulated exchange.
CFTC filings, NFA approvals, government affairs coalitions, and compliance partnerships.
Kalshi, via broker Kinetic Markets, receives NFA approval to offer margin trading on prediction markets — a regulatory first for the industry.
MLB and the CFTC sign an agreement to establish an integrity framework for prediction markets using MLB game data, setting a model for sports-PM regulatory cooperation.
Morton St Trading Investments, a Fanatics Markets affiliate, receives NFA FCM registration, enabling Fanatics Markets to operate as a clearing member.
Kalshi adds Cash App Pay as a deposit and withdrawal method, reducing friction for the platform's younger retail audience.
Sports exchange Novig files for CFTC Designated Contract Market status via its Ludlow Exchange entity, seeking regulatory approval to operate as a licensed prediction market exchange.
UDM LLC, an Underdog Fantasy affiliate, receives NFA FCM and swap firm registration, enabling Underdog to operate as a futures commission merchant for prediction markets.
Industry leaders including Coinbase, Kalshi, Robinhood, CDNA, and Underdog launch the Coalition for Prediction Markets to promote fair, safe, and open access with a unified lobbying voice.
Aristotle Exchange receives both CFTC DCM and DCO approvals, giving PredictIt's operator full regulatory standing as an independent prediction market infrastructure provider.
Kalshi prediction markets are powered by USDC and safeguarded by Coinbase Custody, adding an institutional-grade trust layer to Kalshi's infrastructure.
Gus III LLC, a DraftKings subsidiary (d/b/a DraftKings Predictions), files for NFA FCM registration. Initially approved as an introducing broker, DraftKings continues to pursue full FCM status for its prediction markets infrastructure.
Foris DAX FCM LLC, a Crypto.com affiliate, receives NFA FCM registration, completing Crypto.com's full stack of CFTC derivatives licenses and enabling it to intermediate regulated prediction market products.
Want to understand how each platform uses its partnerships? Read our platform guides.
About this database: PredictionMarkets.US tracks all known prediction market partnerships from press releases, SEC/CFTC filings, NFA BASIC, and verified news sources. Every entry includes a primary source link. We update this database as new partnerships are announced — last update: April 9, 2026.
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